Family Home Improvements is a residential renovations company that has been upgrading kitchens, bathrooms and more, for over 45 years throughout the Windsor and Essex County area.
CLIENT: Family Home Improvements
CHALLENGE
- Looking to improve their online presence and drive more business through their website; focusing on better performance in search results, a fresh look and better user experience for website visitors
- Wanted to be able to consolidate their marketing message across all channels, including the ability to make changes to their website quickly and easily
- Needed to provide a better platform for displaying their fine, high-quality craftsmanship through thought inspiring images and text
- Their website was old and looked dated. There were also some limitations when viewing it through different platforms
- This was not the way to make their best first impression. It was time for a change
ACTION TAKEN
- Our initial meetings focused on their business, their history and their goals for the future. And then we formulated a plan to achieve those targets
- For their online presence, we focused on some of the changes they wanted, capturing their ideas and concepts at a high level and then integrating them into a powerful and elegant design
- The improved user experience makes navigating their website easier than ever before and it does a better job at helping future clients find exactly what they’re looking for.
- We reviewed many of the powerful tools now available to them through the Bloomtools platform, and identified those options that could empower them to better showcase the great work that they do
RESULT
- A uniquely designed, beautiful website with all of the features they wanted
- The user experience is clean and direct, making it easy for website visitors to navigate their way to the answers they need.
- From the Animated Header, to the Photo Gallery and throughout the design, high quality images capture the attention to detail, the fine craftsmanship and the brilliant design behind all of their projects.
- The staff has received nothing but positive feedback about the improvements delivered with their new website - from desktop to mobile devices, each user is now delivered a similar experience
- Activity through the new website has grown by as much as 300% shortly after its launch, and we’re looking to work with them to improve that even more!
Family Home Improvements was looking to have a modern website representative of their brand, showcase some of the great work that they’ve done and generate more leads and contacts through their website. Clients and future clients are thrilled with the upgrades on how the website looks and works for them, and with more leads coming, Family Home Improvements is achieving their goals and looking to grow even more!
